Your Front Page
Journalist Captures the Essence of Your Special Someone
How it Started
Matt has written for publications since 1984, from the Marshfield (Mass.) Mariner to Time magazine. For the past six years, he has been a regular freelance writer for the Chicago Tribune.
But he has most enjoyed penning dozens of personalized stories for friends and relatives as birthday, wedding, graduation or “just because” gifts. He began this tradition in 1992, when a former newspaper colleague got married.
Then, in 1998, he took the idea to a more ambitious level for Pat McCarthy, his mother-in-law, on her 55th birthday. Matt interviewed more than three dozen of Pat’s friends and relatives, used photographs, laid out the resulting stories on two 11-by-17 inch pages and then matted and framed the gift under the banner “Pat’s Press.”
It was unveiled at a surprise birthday party attended by most of those whose stories formed the bulk of Pat’s Press.
In August 2005, Matt decided to channel his passion for telling people’s stories into Your Front Page.
How it Works
Step 1: You have an initial meeting with Matt, either in person or by telephone, to arrange the assignment. You provide a list of people (typically 6 to 12 individuals) for Matt to contact. Matt begins reporting with an interview of you to:
- Begin gathering information for the story
- Begin identifying possible sidebars, and
- Begin brainstorming photographic and other graphic ideas
Before moving to Step 2, a 50-percent deposit is collected. Matt offers a discounted rate for full payment at this stage.
Step 2: Matt contacts the sources by e-mail and/or telephone with a list of tailored questions based on the initial client interview.
Step 3: Relying on information gleaned from interviews, Matt writes a draft of the main story as well as sidebars and other feature elements.
Step 4: You review the content and request changes, if any are necessary.
Step 5: In coordination with his graphic designer, Matt lays out the publication on two 11-by-17-inch pages.
Step 6: You review the publication to ensure it meets with your complete satisfaction. Matt makes any requested adjustments and delivers finished work, printed on high-quality, glossy laser copies. Client also receives the story in electronic form, either a CD or a PDF by e-mail.You independently arrange final presentation form, such as framing. Ask Matt for referrals to shops that provide discounts to Your Front Page clients. Final payment is due upon receipt of finished work.
Ready to chat?
The world is so noisy–and the volume keeps getting cranked up, with misinformation and outright lies contaminating the mix. What’s your plan to overcome the din?