Tag Archives: ILMA

The Antidote to TL; DR: NL; ETR (Not Long, Easy to Read)

Beyond a doubt, of the 80-odd stories to which I contributed for Time magazine in the early 2000s, the one that was most widely read was a July 2003 blurb about Retrosheet, the fantastic repository of Major League Baseball game-by-game accounts. And it’s not because I wrote so beautifully, though I deployed a serviceable collection […]

`Compoundings’ Magazine Story: Inspiration on Top of Information

One of the perks of being a story-teller is the continual education that it provides. Over the past year, that has included writing for publications for trade associations such as the American Resort Development Association (ARDA) and the Independent Lubricant Manufacturers Association (ILMA). Recent case in point: writing for the June issue of Compoundings, ILMA’s magazine. […]