Tag Archives: publicity stunt

The Story Behind `Super Skateboarder Stopper’

A quarter-century ago, I was fooled–hook, line and sinker–by an April Fool’s story in Sports Illustrated. It was about “Sidd Finch,” a newcomer to the baseball scene purported to be able to hurl the ball 168 mph, or roughly 68 mph faster than anybody else. Turns out that I would move to the community (Oak […]

Super Shopper Spotter: The Commercial

Usually, my PR work involves more time on the keyboard and less time dashing to and fro in public while wearing a cape and red boots. With that in mind, if you were in the Downtown Oak Park area a few days ago, you might have seen some especially bizarre behavior, even by Super Shopper […]