The Web: A Key, Free Promotional Platform

“What do you get when you mix an acupuncturist, a chiropractor and a massage therapist?

On Tuesday, Oct. 13, it will be a holistic workshop called “The Secret to Symptom-Free Menopause.” Three holistic healthcare professionals will teach how women can slow the aging process as they reduce—and in some cases, prevent—menopausal symptoms.”

That’s how I start a news release issued today on behalf of Alejandro Fernandez, Dr. Linda Knowski and Michelle Donat, all fellow members of the OPRF Partners chapter of Business Network International, a highly successful business leads group I’ve belonged to for three years.

In addition to crafting the release, I created a blog, with an easy-to-remember name, where people can learn more about the workshop. The site is called TrialToTriumph.info, built on the WordPress platform, and includes the release (which I’m also sending to area media outlets), biographies and website links of the three practitioners, and directions to the workshop venue.

The site, which is free, can be used for future collaborative efforts that the three develop.

The project represents my emphasis on establishing a foundation that can serve short- and long-term marketing and communications needs. If you are interested in learning more about the workshop, click on the poster image above, visit the workshop website or call 708-366-8002.

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