Tag Archives: Wayne Pollard

My Two Cents on Humor’s Pivotal PR Role

Last Friday, when I let newspaper editor Helen Karakoudas know that I had a “timely and hilarious” news release coming her way, she immediately gravitated to the “hilarious” half of that promise. “Now you’ve got my interest,” said Karakoudas, managing editor of Wednesday Journal, Inc. I was referring to my effort on behalf of Charo’s […]