Tag Archives: blogging

Blog, Schmog: Why You Absolutely, Positively Don’t Have to Blog

You hear “blog,” and think, “Blah!” As in, “Yuck!” No, make that “Blah-blah-blah!” As in, “A royal waste of my time—as a reader, and certainly as a writer.” OK, I hear you. And it’s true—you don’t have to write a blog. Isn’t it so 2007, anyway? Of course, if you are looking to grow with […]

Blog Discipline Breeds PR Benefits

Six months ago, I would advise clients to consider starting a blog. You can show your expertise, I would explain, give your target audience something new to check out, and so forth. I don’t think anybody heeded my suggestion. Seemed like so much busy work, I’m sure. At the time, I was “too busy” to get […]