Tag Archives: PR

McAdam Landscaping At 30: Sowing & Reaping

For the last two years, I have had the pleasure of providing public relations service to McAdam Landscaping, a leading company that has accomplished much in its 30 years in business. To take a look at some of its history, check out a news release I wrote and posted the other day on Triblocal.com, McAdam […]

Online Video: A Vital Channel to Bolster Your PR Pitch

Four reasons why publicists should shoot their own videos: 1. It provides another avenue for communicating directly with your target audience. Uploading a clip onto a site like YouTube creates a permanent home for you to convey your message, long after the story pitch’s original timeframe. 2. It is a helpful tool in making your […]