Tag Archives: The Shops on Butterfield at Yorktown Mall

Growing A Facebook Family With Tom & Eddie’s

One of Inside Edge PR’s favorite clients, Tom & Eddie’s, is ramping up quickly toward its Grand Opening at the Yorktown Mall in Lombard, Ill. on Friday. The past few weeks, in a complementary role to the outstanding lead work provided by Ginny Richardson Public Relations, one of my primary responsibilities has been posting content […]

Put Time on Your Side, Give Media Notice

If you are opening the doors to your new business on a Thursday, it’s a good idea to spread word of it to the media by Wednesday. Of course, by Wednesday, I mean the one that falls on the calendar at least four weeks before your Grand Opening. Such advance notice gives the media enough […]