Tag Archives: business networking

Maximize Your Micro-Engagements, Personalize Your Points of Connection

In a world of ever-escalating automation, it takes effort to retain personalization. The effort, I would argue, is well worth it. Take LinkedIn’s relatively new feature of offering prompts like “Thank you” and “You’re welcome” and “Congrats on your work anniversary!” Flowing from our own initiative, all are lovely sentiments, and our moms would be […]

Overcome Weakness in Your LinkedIn Chain: Invest in Others When You Don’t `Need To’

“You’re only as strong as the weakest link in your chain.” That adage came about well before the arrival of social media, obviously. For many, when it comes to LinkedIn, for example, the formula is something like this: 1. Accumulate as many contacts as possible by sending an impersonal, automated request to Link-In. 2. Proceed to […]

Why & How You Should Always Alert People to Their Typos 

I used to get irritated when I came across typos online. What’s wrong with him? Why can’t she double-check her work? Don’t they realize they’re undermining their credibility? Then, one day, the lightbulb went on: rather than being peeved, I was pleased. Here was an opportunity for me to come to someone’s aid and serve […]

Stop the Senseless Cranking Out of LinkedIn Invitations

It takes quite a bit to coax out the cranky side of me. Some sample scenarios: seemingly bright souls who fail to see the humorous relevance of “irregardless” in certain contexts; running across mention of the Red Sox collapse in Game 6 of the 1986 World Series; and getting yet another LinkedIn invitation from someone […]

Showing, Not Just Telling, At Business Expo

Last week, I was an exhibitor at “A Passport to Success,” the business-to-business Expo sponsored by the Elmhurst Chamber of Commerce & Industry and three other chamber organizations (Bensenville, Villa Park and Addison.) At the same time, as the event’s publicist, I took close to 100 photographs and about 20 videos. You can see some […]