Tag Archives: Chicago Sun-Times

Honoring Pat Liss, Five Seasons’ PR Tipster

Frequently, I write about new arrivals in an organization. But another satisfying part of my work is to honor excellent individuals upon their exit. Such was the case earlier this week with Pat Liss, concierge extraordinaire at Five Seasons Family Sports Club in Burr Ridge for the first 9 1/2 years of the club’s existence. […]

Timely PR: A `Real Estate Reality Check’

It’s hardly news to report that real estate values have declined lately. But if you find a local, specific angle on that general state of affairs, and back it up with some reliable statistics, it can become news to your target audience. And better still, because you are taking the lead in disseminating the hard […]

Blog A Vital Cog in Paralympian Coverage

How important are blogs? Sometimes, they can provide essential information and help spur on media coverage. A recent case in point was Chicago Sun-Times reporter Andrew Herrmann’s story on U.S. Paralympian Melissa Stockwell, the first female U.S. amputee in the Iraq War. Over the past nine months, Herrmann wrote two fine stories about Stockwell. The […]