At first, it seemed strange. Then, it happened so often that it started to seem, if not normal, at least not so out of whack. And eventually it became almost commonplace. I’m referring to the experience of someone I’ve never met asking to connect with me on social media sites, specifically LinkedIn and Facebook. Usually, […]
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The triumphant scene from It’s A Wonderful Life Last Saturday, It’s A Wonderful Life played at the Lake Theater in downtown Oak Park. Sponsored by Community Bank of Oak Park River Forest, which is situated directly across the street from the elegant theater, it was a free screening. It also made for brilliant PR. Call […]
Like old times: my dad carves up a half gallon of ice cream. What do empty ice cream bowls and public relations have in common? In my experience, anyway, both revolve around what you might call a “While You’re Up” philosophy. First, a bit of family history will help set the scene. A fond, enduring […]
I recently asked someone to be my “friend” on Facebook. He declined. My immediate, gut response: pleased and impressed. On the surface, my reaction may seem odd. But let’s consider some background: I’ve spoken with this particular individual, a newspaper reporter, about five times over the past few years, as he worked on stories with […]
It’s been awhile since I wrote about hotels. I’ve written about events at hotels, provided feature reporting for Time magazine on boutique hotels–and even went into one hotel room, right after a police officer, to report on a young man who had fallen to his death from a ledge. But it wasn’t until 10 days […]
“People are more important than things.” My wife and I issue that truth to our children all the time–especially when they argue over who should be able to play with this block or read that book. In the PR world, there is this variation: “People are more interesting than things.” In short, individuals are far […]
Just what is public relations? It can mean different things to different people, but taking a look at a definition carved out at Wikipedia offers one version. And focusing on various portions of that definition can spur on any number of questions. Here’s one, when thinking about “exposure to your audience”: Who is your audience? […]